Glossary
White-label
Running cyrqle's platform under an agency's or retailer's brand identity for downstream clients.
Also known as: White label · Reseller deployment
White-label deployment runs cyrqle's platform under an agency's, retailer's, or media company's own brand — clients log into the operator's domain, see the operator's logo, and the underlying Creator Commerce OS is invisible.
When operators want it
- Agencies — they sell the program to brands as their own product.
- Retailers — they offer creator-led commerce as a value-add to vendors on their platform.
- Media companies — they offer it to their advertising clients as a managed service.
What's white-labeled
UI, domain, email templates, and reporting carry the operator's brand. The data model, attribution, and payout pipeline are unchanged — operators get the same Creator Commerce OS underneath, just clothed in their own identity.