Glossary
QR-code attribution
Attributing conversions via per-creator QR codes that route to a tracked landing page.
Also known as: QR attribution
QR-code attribution uses per-creator QR codes — printed on packaging, displayed in stores, included in event collateral, or embedded in video — that route to a creator-tagged landing page or checkout.
Where it shines
- Physical retail — a QR on a shelf-talker attributes a basket to a specific creator.
- Events and live — a QR on a tour banner attributes ticket purchase or merch order.
- Print and packaging — survives the analog-to-digital handoff better than a typed URL.
How it joins to revenue
Scan resolves to a tagged URL; tag captures the session; downstream conversion (checkout, ticket, sub) is joined back to the creator ID via the URL parameter and the tag.