Glossary
Product Tagging
Attaching shoppable product links to creator content so viewers can tap through to buy.
Also known as: Product tags · Product tagging
Product tagging is attaching shoppable links to specific products shown in creator content, turning a post into a shoppable post.
Per-creator product tags let conversions attribute to the individual creator, feeding first-party attribution rather than vanishing into a platform-level number.