Glossary
Fake Followers
Bot or purchased accounts that inflate a creator's follower count without real audience value.
Also known as: Fake followers · Bot followers
Fake followers are bot or purchased accounts that inflate a creator's follower count without contributing real attention or buying power.
They are why follower count is a poor selection criterion. Creator commerce sidesteps the problem by clustering on audience signal and judging creators on conversion, where fake followers contribute nothing.