[ use case ] · QSR

Creator commerce for QSR and food.

QSR is location-driven and promo-heavy. cyrqle clusters QSR-friendly creators by region and audience food-affinity, runs LTO campaigns with QR and promo attribution, and pays out per-store conversions on rev share or hybrid.

[ pains ]

What this vertical is fighting.

Locality

A national creator doesn't move tray sales in Granada. Clusters are filtered by audience-region density, not just creator location.

LTO velocity

Limited-time offers need 7-day brief turnarounds. cyrqle's brief flow runs in days, not weeks.

Per-store attribution

Per-creator QR codes route to per-store landing pages; conversions roll up by store and creator.

[ the loop ]

Six moves, tuned for qsr.

  1. 01
    cluster.

    Food-and-drink creators grouped by audience region density and food-affinity signal.

  2. 02
    match.

    LTO briefs match clusters whose audiences live in your store catchments.

  3. 03
    apply.

    Local creators apply or are auto-invited from the regional cluster.

  4. 04
    run.

    7-day brief cycle; drafts approved with disclosure language baked in.

  5. 05
    track.

    Per-creator QR + promo code per store; foot traffic and order data joined back.

  6. 06
    pay.

    Fixed + per-store rev share or hybrid; Stripe Connect handles multi-currency.

[ example clusters ]

Clusters you'd actually run for qsr.

Madrid foodies

Audience signal: audience >60% Madrid metro, food primary

Niche · live
LATAM late-night

Audience signal: audience eats out 3+ nights/week, Spanish primary

Specialist · live
Plant-based weekday

Audience signal: audience plant-curious, weekday occasions

Niche · live
[ faq ]

Vertical-specific questions.

Can we run different LTOs by city in one campaign?

Yes. A single brief can fan out to city-specific clusters with different QR codes and per-store promos rolled up under one campaign for finance reporting.

Do creators handle multi-language disclosures?

Yes. Disclosure language is enforced at draft approval per region (AGCM in Spain, ARPP in France, etc.).