Attribute

attribute revenue to every creator.

Online and in-store. First-party and cookieless-ready. With an audit trail from each sale back to the creator who drove it.

How does creator attribution work?

Cyrqle captures sales on surfaces you own: a per-creator promo code, a tracking link plus a sub-2KB on-page tag, and an in-store redemption page — each recorded with a confidence tier so you know how sure a number is.

No iframe black boxes, no third-party cookies. The headline metric is attributed revenue per creator, cluster and campaign — not reach or estimated media value.

How attribution works

From a creator post to a sale you can prove.

  1. 01
    Mint

    Give each creator a unique promo code and a tracking link — online, in-store, or both.

  2. 02
    Track

    A sub-2KB on-page tag and POS redemption capture orders back to the creator, first-party.

  3. 03
    Reconcile

    Every sale is graded by confidence tier; offline sales can be recorded by hand.

  4. 04
    Prove

    Walk the audit chain from any sale back to the post, code and creator that drove it.

Post performance

See what a single post actually drove

For every creator post, see the funnel — views, engagements, link clicks — and the conversions it produced. Not vanity reach, but how many people clicked through and bought.

That’s how you tell a high-reach post that didn’t sell from a smaller one that did — and brief the next campaign accordingly.

Confidence tiers

Every sale, graded by how sure we are

A redeemed promo code is the highest-confidence signal — it points at exactly one creator. A same-session click-to-order is next, then cookied click-to-order within a longer window. You always see the confidence behind a number.

Operators can also record offline sales by hand for full reconciliation — every euro accounted for.

Numbers your CFO will sign off

Click any attributed sale and walk the audit chain back: sale → post → code or link → creator → the operator who ran it. A defensible trail, not a black box.

First-party attribution vs estimated media value
Estimated media value (EMV)Cyrqle attribution
MeasuresEstimated value of reachActual attributed revenue
GranularityCampaign estimateCreator, cluster — to the order
Cookie-dependentNo, but unverifiableNo — first-party surfaces
AuditableNoYes — sale to creator
Why it's different

Attribution built for the way creators actually sell.

Codes + links + tag

Per-creator promo codes (99% confidence) plus a lightweight on-page tag for click-to-order.

Online and in-store

A register-side redemption page captures in-store creator sales — no ecommerce integration needed.

Audit-grade

Walk any euro back to the post, code, creator and operator — defensible for finance.

In this feature

Everything in attribution.

  • Per-creator promo codes

    Mint a unique code per creator; redeemed online or in-store at the highest confidence. Bulk-mint and export.

  • Tracking links + on-page tag

    A sub-2KB tag ties creator clicks to orders on your own storefront — first-party, cookieless-ready.

  • Shopify pixel

    A Web Pixel adapter sends Shopify checkout completions straight into attribution.

  • In-store POS redemption

    A cashier redeems a creator's code at the register — no ecommerce integration needed.

  • ROAS dashboard

    Attributed sales, revenue and clicks by tier, with top creators, content and markets.

  • Audit chain

    Walk any sale back through post, code, creator and operator — defensible for finance.

< 2KB
on-page tag, no iframe
Online + in-store
one attribution model
Cookieless-ready
first-party surfaces only
Sale → creator
full audit chain

Frequently asked questions

How does Cyrqle attribute sales to creators?
Through first-party surfaces you own: a unique promo code per creator (highest confidence, online or in-store), tracking links with a lightweight on-page tag that ties clicks to orders, and a register-side redemption page for in-store sales. Each sale is recorded with a confidence tier.
Does it rely on third-party cookies?
No. Attribution runs on first-party links, codes and an on-page tag on your own storefront — built for a cookieless world. Promo codes don't need any cookie at all.
Can it measure in-store sales?
Yes. A cashier can redeem a creator's code at the register through a simple page — no ecommerce integration required — and the sale attributes to that creator.
Can I prove where a sale came from?
Yes. Click any attributed sale and walk the audit chain back through the post, the code or link, the creator, and the operator who ran the campaign — a defensible trail for finance.
See it on your category

stop estimating. start attributing.

See an attribution model adapted to your category — online, in-store, and auditable end to end.